The Middle East region is known for many things, but building cars was not one of them, but entrepreneur Ralph R. Debbas was about to change that forever!

Fresh out of college with an Automotive Design Diploma, Ralph did not want to be known for designing a “door handle” for one of the automotive giants, he dreamt of designing his own car.

We talk to Ralph about his journey building W Motors and the mega success and recognition he received after seeing his creation, the Lykan as the star of Fast & Furious 7. Ralph comes from a generation of entrepreneurs and his determination to build the automotive industry in the region has led him to build a manufacturing plant out of Dubai. That plant now rolls out high performance luxury cars like the Lykan, the Fenyr and more recently Ghiath, a series of police patrol and military cars.

The story of Ralph and W Motors is fascinating and not to be missed!

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